Calculators for founders, freelancers and small teams: pricing, profit, growth metrics, tech costs and creator rates. Use them to test scenarios with your own numbers.
Pricing and profit
Product Pricing CalculatorMarkup, margin and selling price.
Break-Even CalculatorUnits and revenue needed to cover fixed costs.
Discount & Coupon Profit CalculatorHow a discount changes your margin.
ROI CalculatorReturn on investment and annualised return.
Freelance Hourly Rate CalculatorRate needed to reach your income goal.
Invoice GeneratorCreate and download a simple invoice.
Growth and marketing metrics
CAC & LTV CalculatorCustomer acquisition cost, lifetime value and payback.
CPM, CPC & ROAS CalculatorAd cost and return metrics.
Ad Revenue CalculatorPublisher revenue from CPM and CPC.
B2B Lead Cost CalculatorCost per lead and per customer.
Cold Email ROI CalculatorReplies, meetings and revenue from outreach.
Affiliate Commission CalculatorEarnings from affiliate programmes.
SaaS and startups
SaaS MRR CalculatorMonthly recurring revenue and growth.
Net Revenue Retention CalculatorExpansion, contraction and churn.
Churn Cost CalculatorRevenue lost to churn.
SaaS Funnel SimulatorSign-up to paid conversion.
Runway & Burn Rate CalculatorHow many months your cash lasts.
Equity Dilution CalculatorOwnership after funding rounds.
Stock Options Value CalculatorEstimate the value of an equity grant.
Online Business ValuationRough value from profit multiples.
Sales Quota & Commission CalculatorQuota and pay for sales roles.
Tech and AI costs
AI API Token Cost CalculatorEstimate monthly cost of AI API calls.
RAG Pipeline Cost EstimatorCost of retrieval-augmented AI apps.
AI Video Cost CalculatorCost of generated video minutes.
Cloud Cost ComparisonCompare rough AWS, GCP and Azure costs.
Server Sizing CalculatorCapacity for your traffic.
App Development Cost CalculatorRough budget for an app build.
Translation Cost CalculatorCost of localising content.
Creators
YouTube Sponsorship Rate CalculatorFair rates for sponsored videos.
Instagram Sponsor Rate CalculatorRates for sponsored posts.
Podcast Sponsor CalculatorAd revenue for podcasts.
TikTok Earnings CalculatorEstimated creator earnings.
Newsletter Valuation CalculatorValue and revenue of a newsletter.
Paid Newsletter CalculatorSubscription income after fees.
Pinterest Traffic Revenue EstimatorRevenue from Pinterest traffic.
Digital Product Profit CalculatorMargins on templates, courses and downloads.
Getting reliable numbers
- Use your own data (real conversion rates, real costs) instead of the example values.
- Estimates of rates and earnings are ranges, not promises; platforms change their payouts.
- Recheck the inputs when prices or fees change.